The New Common Core Tactic: Rename and Rebrand

The New Common Core Tactic: Rename and Rebrand

For good reason, parents continue to be in a uproar over Common Core. But with the new tactic to rename and rebrand is causing even more to voice their opposition.

With angry parents protesting the standards, and curriculum they say is tailored to it by writers of textbooks and lesson plans, several states have decided the solution is all in the name. Common Core is now referred to as “The Iowa Core” in the Hawkeye State. Florida calls it the tongue-twisting “Next Generation Sunshine State Standards.” Arizona Gov. Jan Brewer recently signed an executive order to erase the name “Common Core” for their new math and reading standards and Louisiana lawmakers are mulling a name change as well. –

It has been said numerous times before that the only way to fix Common Core is to scrap it completely. This federally controlled top-down approach to education standards will do more harm than good.

Glyn Wright, executive director of the Eagle Forum echoes this saying, “Rebranding the Common Core does not change the fact that it is still a top-down, federally controlled approach to education that is untested and unproven. We know that Americans will not be fooled by dressing-up this failed initiative.”

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